Every ad format, in context

The classic top-of-page banner. High visibility above the fold.

A large, premium canvas that commands attention on desktop.

The workhorse unit. Performs in-content and in the sidebar alike.

Tall, high-impact sidebar unit with strong viewability and dwell.

A sidebar unit that sticks in view as the reader scrolls the article, maximizing time on screen.

Compact, lightweight unit built for the mobile reading experience.

Blends into your content feed, matching look and feel. Labeled clearly.

Auto-playing video that appears between paragraphs, muted by default.

Runs before or during your own video content in the player.

Pinned to the top of the viewport as the reader scrolls. Dismissible.

Pinned to the bottom of the viewport as the reader scrolls. Dismissible.

A full-screen ad shown at natural breaks between page views.

Google's full-screen vignette, shown automatically between page views as the reader navigates.

Readers opt in to watch an ad in exchange for content or perks.